Why write a press release? Why would it help my business? What would I write it about? These are all questions I have been asked by agents, and the good news is there are almost an infinite number of reasons to write one. As you will see from the list compiled by SEO (Search Engine Optimization) expert and marketing strategist Michael Taggart, 107 reasons come to mind.
The strategic use of press releases is a technique I learned from Michael that is great for SEO, for enhancing authority, increasing online social proof, and also increasing your company visibility in search engines. One of the new programs being offered by Quantum Marketing System is called Authority which is a comprehensive approach to help increase consumer confidence, shorten your sales cycle, increase your credibility and elevate your status online.
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